SPECIAL MEMBER SERVICES
Independent Funeral Professionals, Inc. has been providing support for independent funeral homes since early 1997. The funeral industry has been changing dramatically, and new techniques are needed to help the independent compete in the future. Even “small” funeral homes are important businesses in their communities, and operating these businesses well allows the owners to provide additional value to families in the future.
Independent Funeral Professionals was created to help the independent,
and offers a full menu of support. We understand the challenges of
the funeral home owner, and bring talent and skills to supplement the
independent, providing depth and more options. The quality funeral
homes we support have experienced growth and a gain in marketshare. We
help our member firms expand on their strengths, and help them tell their
Because we have marketing and administrative experts on our staff, we
are prepared to offer our members a full range of extended services to
help assure the success of these funeral homes in a competitive market.
We believe that the funeral profession offers compassionate service at a very
difficult time for most people, and that this profession was built by
independent caregivers who have been dedicated to high standards of service.
Independent Funeral Professionals recognizes this unselfish service, and
works with quality funeral homes to expand their marketshare.
Key areas that are part of the support IFP offers its members include:
INTEGRATED MARKETING PLANS
“Success begins with a Plan to Succeed.”
IFP can help a member funeral home develop a Mission Statement, evaluate
their opportunities, and identify unique strengths and needs. A
confidential Situation Analysis is prepared for the funeral home. This
becomes the firm's “road map to success”, and outlines specific objectives
and strategies that we identify with the owner.
“Funeral Service Marketing isn't selling, it is Finding Ways to Serve Families Better.”
Following the Situation Assessment, an integrated marketing plan is often
prepared with the input from the member firm. It is prepared by experts,
and includes an assessment of community needs, is consistent with the Business
Plan, and is completely confidential. Implementation of this plan is at the
and Administrative Support
“You do what you do best.
You can leave the details to professionals identified by IFP.”
Independent Funeral Professionals coordinates complete “hands-on” help
with administrative details. It is more than an accounting program.
The support is tailored to the needs of the funeral home, and is always
completely confidential. Profitability is improved, and the Funeral Director
is free to meet with families and conduct funerals.
Because we offer a menu of options, the client firm may choose whether
or not this service is important. If the firm chooses to use IFP's
professional support, it is provided with state-of-the-art programs, in-depth
reporting, and exclusive information that keeps the funeral home owner in
complete control of his business. Costs for these optional services are extremely
“Ongoing Staff Education Assures High Value for the Families Served.”
By providing new learning for the staff of member firms, they always have
the ability to serve their families better, and build high value for their
services. Professional Development is an ongoing effort, and Independent
Funeral Professionals takes the lead in providing this critical learning
and industry information.
Planning and Support
“Helping Independent Funeral Homes remain Independent.”
This special service helps new independent funeral directors own their
own business. IFP can provide full management support and integrated
marketing plans to help assure the new owner's success. The seller can
be proud of the business in the hands of a family member or trusted employee.
In addition to succession planning, IFP can provide a full range of tax planning,
estate planning, appraisals of funeral homes, and buy/sell agreements.
If you are an owner of an independent funeral home, and interested in more information about possibly becoming a member of Independent Funeral Professionals, click “Contact Us” or call tollfree (888) 437-7769.
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